Sukjae, Shin, CEO of HYESUNG Advisory, Joins Gyeongsangnam-do Investment Attraction Advisory Committee
Strengthening Professional Networks to Promote Investment Attraction and Develop the Hospitality & Tourism Industry
Mr. Sukjae Shin, CEO of HYESUNG Advisory, participated in the Gyeongsangnam-do Investment Attraction Advisory Committee held on October 22–23, 2026. The committee was established to discuss Gyeongsangnam-do's investment attraction strategies, strengthen the competitiveness of regional industries, and explore opportunities to attract domestic and international investment. The Third-Term Advisory Committee consists of 29 experts from various fields, including economics, finance, industry, defense, and law. Mr. Shin joined the committee as an advisor, contributing his expertise and perspectives to discussions on investment attraction strategies and regional economic development.
With its rich natural resources and diverse tourism attractions, Gyeongsangnam-do offers significant potential for domestic and international investment in tourism infrastructure, particularly in hotel and resort development.
In this regard, HYESUNG's Hotel Business Integrated Solution Center brings valuable expertise, industry experience, and an extensive network within the hospitality investment sector, which can contribute to the region's development and investment attraction initiatives.
Over the past decade, HYESUNG has co-organized the South Korea Hotel Investment Conference (SHIC), building extensive relationships and collaborative networks with domestic and international hospitality industry professionals, investors, and hotel developers. Through this long-standing engagement, HYESUNG has developed a deep understanding of the Korean hotel investment market and industry trends while identifying various business and investment opportunities in the hospitality sector.
Furthermore, HYESUNG's Hotel Business Integrated Solution Center provides comprehensive advisory services throughout the entire hotel and resort business lifecycle — from initial development and feasibility studies to investment structuring, financial and tax advisory, operational support, and regulatory compliance.
Combined with its global professional network through Moore Global and established relationships across the domestic and international investment communities, HYESUNG is well-positioned to connect overseas investors with Korean business partners, facilitate global capital investment, and support strategic partnerships.
Looking ahead, HYESUNG expects its hospitality investment expertise, over a decade of industry relationships, and global collaboration network to play a meaningful role in identifying new investment opportunities in Gyeongsangnam-do's hotel and resort development projects, while serving as a bridge between global investors and local businesses.
| 
